Reading: Class 1 – Introduction
In addition to the class discussions and assignments, you will also have required reading for each class from these books:
- The Plan-As-You-Go Business Plan, by Tim Berry
- 3 Weeks to Startup, by Tim Berry and Sabrina Parsons
- The Art of the Start, by Guy Kawasaki
REQUIRED READING
You may not expect to have a reading assignment for the first class. However, it is strongly recommended that you read Chapter 1, ‘The Art of Starting,’ in the book The Art of the Start.
This book is very well written and easy to read. You should be able to finish this first chapter very quickly. This is also a good reality check about the course. If you don’t find the content interesting, you aren’t going to like this class. Reconsider.